Aleeya's Founder Story

My journey in the world of retail has been a fulfilling one, spanning nearly 20 years, with the latter half dedicated to luxury retail. I’ve had the privilege of working with some of the most iconic brands in the industry, from Coach to Net-A-Porter and Moda Operandi, where I helped shape consumer experiences and understand the nuances of luxury shopping. But it was after welcoming my son that I noticed a gap in the market—a lack of thoughtfully curated clothing and a decline in personalized service. That realization led me to found Nocca.

Nocca is not just a luxury retail store—it’s a destination for individuality, connection, and effortless style. We are a community-driven space where fashion meets purpose, and every piece tells a story. At Nocca, we believe luxury is not defined by price tags or logos, but by the experience we create and the relationships we build.

I’m passionate about helping people discover clothing that makes them feel beautiful and empowered, while also supporting independent designers who bring creativity and craftsmanship to the table. We’ve reimagined the shopping experience to be deeply personal and inclusive. From complimentary personal styling sessions to white-glove delivery and alterations, every detail is designed to make our customers feel valued. We’re not just selling clothes—we’re creating moments of joy, self-expression, and connection.

Nocca is also a platform for change. We’re passionate about supporting emerging designers, promoting sustainable practices, and fostering a community where diversity and individuality are celebrated. Our upcoming events, like designer showcases and styling workshops, are designed to bring people together and inspire a deeper appreciation for craftsmanship and creativity.

In essence, Nocca is a movement. It’s about redefining luxury as something that’s personal, meaningful, and approachable. It’s about creating a space where everyone feels welcome, celebrated, and inspired to embrace their unique style. Join us, and experience a new kind of luxury—one that’s as much about who you are as it is about what you wear.